Universities, government labs, and private companies invest billions in the research and development of breakthrough technologies that have the potential to transform industries and lives — but very few of these technologies ever leave the lab. Those that do often fail to find compelling market applications. So what determines success? How does an invention become an enduring innovation?
In this introductory course, you will explore how entrepreneurs match promising technology with the needs of the customer to launch successful new businesses. Using real-world examples, you’ll apply critical thinking to commercialize technologies, and you’ll learn about the venture creation process from founders, funders, and industry experts.
Join us to learn a systematic process for technology commercialization to bring cutting-edge innovations out of the lab and into the world.
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